Questions that come upbefore we start
If you are weighing whether this is the right fit, these are the things people usually want to know before booking a call.
Questions that usually come up before we start
What do you actually build with?
For custom websites and web apps I usually reach for Next.js, React, TypeScript, Tailwind CSS, Prisma, and Supabase. For CMS sites it's WordPress with custom themes. For e-commerce, Shopify with custom theme design. And for automation, n8n, OpenAI, Twilio, and whatever CRM you're already on.
How long does a website take to build?
Most standard websites ship in 2 to 4 weeks. Web applications with more complex features run 4 to 8 weeks, and Shopify stores usually land around 2 to 3 weeks. I give you a clear timeline on the scoping call, no guesswork.
Do I need a custom Next.js site, or will WordPress do?
Honestly, it depends on what you're after. If you need speed, strong SEO, custom interactivity, or an actual web application, that's Next.js. If you've got a content-heavy site that non-technical team members will update often, WordPress is usually the better fit. I'll point you to the right tool for your situation, not whatever happens to be trendy.
Is SEO included with every website?
Yes. Every site I build ships with the technical SEO foundations baked in: structured data (JSON-LD schema), a proper heading hierarchy, meta tags, sitemap, robots.txt, Core Web Vitals optimization, and mobile-first responsive design. Ongoing SEO strategy and content is a separate add-on if you want me to keep at it.
What is AEO, and why should I care?
AEO (Answer Engine Optimization) is about getting your content cited by AI search engines like ChatGPT, Perplexity, and Gemini. It comes down to structured data, entity optimization, and formatting that AI models can actually parse. It matters because, honestly, more and more people are searching through AI tools now instead of a plain search box.
How much does a website cost?
Custom Next.js sites start from $5,000, WordPress sites from $3,000, and Shopify stores from $3,000. The exact number depends on scope, features, and complexity, so every project gets a detailed proposal with fixed pricing before any work begins.
Do you offer ongoing maintenance?
Yes. Maintenance retainers start at $500/month and cover updates, performance monitoring, content changes, and the steady SEO improvements that add up over time. For clients who need regular updates, this usually works out cheaper than one-off requests.
Do you work with businesses outside Dallas?
Yes, all of my work is remote-friendly. I've shipped projects for businesses across the US, in healthcare, finance, SaaS, and e-commerce. We'd keep in touch through async threads, video calls, and a shared project board.
Will I own the code and assets?
Yes. All source code, design files, and assets are yours once the project is delivered. Full ownership, no strings. I can even set the repository up on your own GitHub account from day one if you'd prefer.
Do you guarantee rankings?
No, and I'd be wary of anyone who does. People who promise specific rankings are usually either bluffing or gaming the system in a way that won't last. What I will stand behind is technically sound SEO, a data-driven strategy, and measurable improvements in the things we can genuinely influence.